The thing is, the more I've thought about the App Store and my goals as a developer, I've realized that I would rather have small community of delighted customers than a gaggle of customers who don't value what I'm doing.

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But wait, there's more!

Want to read more like this? Buy my book's second edition! Designed for Use: Create Usable Interfaces for Applications and the Web is now available DRM-free directly from The Pragmatic Programmers. Or you can get it on Amazon, where it's also available in Chinese and Japanese.

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